Achieving Growth

A Revival of the Authentic Sales Professional

By Alan Goldsberry in Achieving Growth, Agile Sales, Business Acceleration |

A renaissance in the sales profession has emerged during these challenging economic times. A renaissance is a time of rebirth or revival of culture and skills that have been forgotten or previously ignored. Conventional wisdom for the tricks-of-the-trade salesperson is being replaced by the highly experienced, knowledgeable, and skillful sales professional who has...

What are Your Revenue Strategy Metrics?

By Anthony Carrano in Achieving Growth, Business Acceleration, Revenue Acceleration Articles, Revenue Strategy |

The Chief Revenue Officer Masters the Key Revenue Strategy Metrics.   In our experience working with some of the greatest companies and sharpest business leaders in the country, we find that very few of them actually have a revenue strategy worked out across their business. That’s because, as the outsourced Chief Revenue Officer for these companies, we focus on...

Realizing Customer Lifetime Potential Webinar

By Cindy Goldsberry in Achieving Growth, Revenue Strategy |

Customer Lifetime Potential: The Key to Maximizing Customer Spend   This webinar recording talks about the difference between realizing the potential of a customer vs. measuring the value in the traditional sense. As a guest webinar leader for @Zilliant, I had great fun with this collaboration. Enjoy!   Watch the webinar here:...

Do You Have a Predictable, Profitable Revenue Strategy?

By Anthony Carrano in Achieving Growth, Revenue Acceleration Articles, Revenue Strategy |

Chief Revenue Officers Understand Profitable Revenue Is What’s Important Our clients come to us looking for an immediate lift in revenue, but what they really want is predictable, profitable revenue, which consists of two things: 1. Instant revenue acceleration. 2. Improvement in margin, both cost of revenue-produced margin and cost of goods sold. They are two sides...

Winning is for Losers

By Cindy Goldsberry in Achieving Growth, Agile Sales, General |

I was thinking about competition and it caused me to remember a contest I entered a few years ago that I WON! I had to submit a creative idea for a movie that would best describe the company I was working for at the time. I chose Toy Story, because “We have an extremely eclectic and diverse cast of characters that includes a cowboy, a spaceman, Barbie and a potato...

Chief Revenue Officers Find Revenue Growth Where Others Only Find Expenses

By Anthony Carrano in Achieving Growth, Business Acceleration, Revenue Acceleration Articles, Revenue Strategy |

How confident are you in your organization’s abilities to achieve your growth objectives? Here at the ZFactor Group, our team of C-level executives are all about joining hands with companies and helping them achieve rapid revenue growth by executing the role of Chief Revenue Officer. It is the task of the Chief Revenue Officer to generate and retain predictable,...